Antila Lifesciences launches HydraSure ORS drinks and sachets
Antila Lifesciences has officially launched HydraSure, its hydration-focused consumer brand, offering 200 ml ready-to-drink packs and 21.80 gm ORS sachets. The brand began an initial market pilot in March 2026 and is currently present across 14 states. The products use the World Health Organisation-recommended ORS formula and are aimed at the Indian oral rehydration solution market ahead of summer 2027. HydraSure is part of the company's expansion into consumer healthcare through a dedicated consumer division.
Launch details
- Products
- 200 ml ready-to-drink packs in Coconut, Nimbu Pani and Orange flavours; 21.80 gm ORS sachets in Orange, Coconut and Watermelon flavours
- Price range
- Ready-to-drink packs at Rs 31.50; ORS sachets at Rs 23.33
- Format
- Ready-to-drink packs and sachets
- Formula
- World Health Organisation-recommended ORS formula
- Channel
- General retail, modern trade, e-commerce, quick commerce, institutional sales and HORECA
- Platforms
- Amazon, Flipkart, Blinkit, Swiggy Instamart and Flipkart Minutes
- Presence
- 14 states
- Market target
- 5-7 per cent of the Indian ORS market over the next one to two years
What comes next
The company plans to expand distribution across India ahead of summer 2027 through general retail, modern trade, e-commerce, quick commerce, institutional sales and HORECA channels, add Watermelon to its ready-to-drink range, and develop additional hydration products including powders and more
About Antila Lifesciences
ORS hydration products in ready-to-drink packs and sachets.
Other recent launches
- Product launch
Contraband by Ananya Birla launched a new fragrance and plans to double retail presence to 200 outlets.
Frequently asked questions
What did Antila Lifesciences launch?
Antila Lifesciences has officially launched HydraSure, its hydration-focused consumer brand, offering 200 ml ready-to-drink packs and 21.80 gm ORS sachets.
When was it announced?
Antila Lifesciences announced it on 14 October 2026.
What are Antila Lifesciences's plans after this launch?
The company plans to expand distribution across India ahead of summer 2027 through general retail, modern trade, e-commerce, quick commerce, institutional sales and HORECA channels, add Watermelon to its ready-to-drink range, and develop additional hydration products including powders and more
Based on company announcements, filings and reporting by ET Retail. Details were checked against the source on 13 Nov 2026; we add nothing the source does not state.
Key facts
- Company
- Antila Lifesciences
- Type
- Product launch
- Date
- 14 Oct 2026
- Category
- Oral rehydration solutions
- Source
- Media reports
Your launch?
Work at Antila Lifesciences? Confirm this entry, correct a detail or send pictures and your official announcement.
Confirm or correct