Adie Broswon Group launches Kingpin Whisky in Delhi, Punjab and Chandigarh
Adie Broswon Group launched Kingpin Whisky across Delhi, Punjab and Chandigarh as part of its push into the North Indian spirits market. The whisky, a blend of malt and Indian grain spirits, is positioned in the IMFL whisky segment and comes in multiple pack sizes. The 750 ml pack is priced at Rs 500 in Delhi, Rs 530 in Chandigarh and Rs 750 in Punjab. The launch supports the group's strategy of building its own alcoholic beverage brands alongside its brewing and distillation operations.
Launch details
- Format
- IMFL whisky segment
- Products
- Whisky made using a blend of malt and Indian grain spirits
- Pack sizes
- 60 ml to 1,000 ml
- Price
- 750 ml pack at Rs 500 in Delhi, Rs 530 in Chandigarh and Rs 750 in Punjab; pricing varies across markets
- Markets
- Delhi, Punjab and Chandigarh
- Group operations
- Sugar, brewing, distillation and renewable energy; integrated agro-industrial complex in Batala, Punjab, with a sugar mill, three distilleries and a brewery
- Market data
- IWSR data cited by the company: beverage alcohol volumes in India grew 4 per cent in 2025; Indian whisky volumes also rose 4 per cent
Where
Also at Delhi
About Adie Broswon Group
IMFL whisky brand.
Other recent launches
- Product launch
Frequently asked questions
What did Adie Broswon Group launch?
Adie Broswon Group launched Kingpin Whisky across Delhi, Punjab and Chandigarh as part of its push into the North Indian spirits market.
Where is it?
It is at Delhi.
When was it announced?
Adie Broswon Group announced it on 29 September 2026.
Based on company announcements, filings and reporting by ET Retail. Details were checked against the source on 13 Nov 2026; we add nothing the source does not state.
Key facts
- Company
- Adie Broswon Group
- Type
- Product launch
- Date
- 29 Sep 2026
- Category
- IMFL whisky
- City
- Delhi
- Source
- Media reports
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