Tissot launches official online store in India, first Swatch Group brand to do so

Launch details

Channel

Official e-commerce platform, direct-to-consumer online

Fulfilment

All orders fulfilled directly from Tissot's India warehouse

Retail presence

400+ retail touchpoints in India

Other channels

Available on select luxury e-commerce platforms

Milestone

First Swatch Group brand with a dedicated direct-to-consumer online presence in India

What comes next

The company is looking to accelerate its digital momentum through its own channel, strengthening its omnichannel strategy in India by combining its offline network with a direct digital interface.

People behind it

• Sylvain DollaCEO, Tissot

About Tissot

Watch brand with official online store.

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