Friday, November 13, 2026 Tracking Indian retail every day
Product launch ·

Smoke Lab and AABBCC launch popcorn-flavoured vodka in New Delhi

Smoke Lab Vodka partnered with New Delhi-based cocktail bar AABBCC to launch Smoke Lab Popcorn Flavoured Vodka, described as India's first popcorn-inspired vodka. The limited-edition product debuted on November 4, 2026, and is initially available exclusively at AABBCC in New Delhi. The flavour began as a signature cocktail at the bar, with AABBCC founder Jairaj Singh Solanki developing the popcorn profile and Smoke Lab creating the vodka base. It is intended to be served chilled over ice or used in cocktails.

Launch details

Format
Limited-edition popcorn-flavoured vodka
Flavour
Buttery, caramelised popcorn-inspired flavour with Smoke Lab's rice vodka base
Packaging
Red bottle inspired by the traditional red-and-white striped popcorn box
Launch date
November 4, 2026
Availability
Initially available exclusively at AABBCC, New Delhi
Serving
Chilled over ice or in cocktails
Partner
AABBCC, a New Delhi-based cocktail bar

Where

AABBCC, Delhi

Also at AABBCC

What comes next

The limited-edition offering would initially be restricted to the New Delhi bar, with plans to introduce it in more cities.

People behind it

  • Varun JainSmoke Lab founder and CEO
  • Jairaj Singh SolankiAABBCC founder

About Smoke Lab

Vodka brand launching popcorn-flavoured vodka.

Other recent launches

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Frequently asked questions

What did Smoke Lab launch?

Smoke Lab Vodka partnered with New Delhi-based cocktail bar AABBCC to launch Smoke Lab Popcorn Flavoured Vodka, described as India's first popcorn-inspired vodka.

Where is it?

It is at AABBCC, Delhi.

When was it announced?

Smoke Lab announced it on 5 November 2026.

What are Smoke Lab's plans after this launch?

The limited-edition offering would initially be restricted to the New Delhi bar, with plans to introduce it in more cities.

Based on company announcements, filings and reporting by ET Retail. Details were checked against the source on 13 Nov 2026; we add nothing the source does not state.

Key facts

Company
Smoke Lab
Type
Product launch
Date
5 Nov 2026
Category
Flavoured vodka
Location
AABBCC
City
Delhi
Source
Media reports

Your launch?

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