Indian preschool and K-12 unit economics explained
A plain-English guide to how Indian preschools and K-12 school chains earn revenue, where the money goes, and how operators test whether a new branch or franchise pays back.
Edtech, coaching and test-prep chains, preschools, school networks and learning products: the business of education in India.
3 stories since November 2026, each opening with a short answer and key takeaways. Most covered here: Coaching centres (2).
A plain-English guide to how Indian preschools and K-12 school chains earn revenue, where the money goes, and how operators test whether a new branch or franchise pays back.
A plain guide to the unit economics of Indian coaching centres: how fees are set, why batch size and faculty cost decide margins, and how selection results become pricing power.
A practical guide to computing CAC payback for Indian edtech and coaching businesses, from admissions counselling and demo classes to multi-year fees and board-exam seasonality.
Indian preschools and K-12 chains earn from annual tuition paid in termly instalments, plus admission, transport and activity fees. Costs are dominated by teacher salaries, rent and land, and capex p…
Coaching centres earn fees per batch, not per student. Revenue is seats sold multiplied by fee; the big costs are faculty salaries, rent for classrooms and marketing. Because a full batch costs littl…
CAC payback is the number of months a customer's gross profit takes to repay the cost of acquiring them. In Indian edtech, CAC must include admissions counselling, demo classes, tele-sales and field …